WELCOME BEAUTIFUL PEOPLE!!! LET’S GET INTO IT -

I started in theatre, where I learned that great productions are built long before the curtain goes up. That foundation shaped the way I approach every project today: creativity deserves structure, and the best work happens when ambitious ideas are supported by thoughtful execution.

Over the past decade, I've produced work across some of the world's most recognizable brands—from leading creative productions at Peloton, Therabody, and Vegamour to producing creator campaigns and live experiences in New York at Billion Dollar Boy for brands including Coach. My work has spanned commercial productions, product launches, social campaigns, experiential events, and cross-functional teams, always with the same goal: turning creative vision into something people can actually experience.

But producing has never been the whole story.

Outside of my professional work, I've built an ongoing creative practice rooted in photography, design, publishing, and visual storytelling. What began as documenting everyday moments has evolved into creating books, experimental image systems, design concepts, and self-initiated projects that explore composition, pattern, and the beauty hidden in ordinary details. I believe the best creative work comes from staying curious long after the workday ends.

I'm equally inspired by a Broadway stage, a tattoo studio, a museum, a beautifully designed hotel lobby, a handwritten sign on a city sidewalk, or an unexpected moment while traveling somewhere new. Those experiences all feed the same instinct: noticing, collecting, and connecting ideas that others might overlook.

Whether I'm producing a global campaign, building a creative system, or giving myself a design brief simply because I'm curious where it might lead, I'm driven by the same question:

How do we make this idea unforgettable?

I believe the strongest producers aren't just organizers—they're creative partners. They understand strategy, protect the vision, solve impossible problems, and create the conditions for great work to happen.

That's the work I love. And I'm always looking for the next ambitious idea worth bringing to life.